Answering the questions that often trouble us as women but are left unanswered- in a nutshell, that’s my purpose.
Do you ever feel that you are just existing and not living?
Have you ever felt unhappy and lethargic?
Does it seem like nothing is going your way?
I am here to help you make a transformation within yourself from the inside out and have the ultimate glow up.
As time ticks, I want my sisters to accompany me on this journey as I knit the answers to the unaddressed questions.
Let’s find the solution together and heal ourselves!
Who am I?
Before the regular introduction, I want to proudly introduce myself as a woman. I understand how our life is not a cakewalk.
But, believe me, if you make an effort to understand it, it is as interesting. Namaste! The name is Mitali, owner of liveswithbalance.com.
As the name suggests, liveswithbalance has been made for you to help you knit a balanced life the life of your dreams.
But how can I understand what being at one’s worst feel like?
Well, let me answer this with a girl’s story.
She was always one of those kids who were often sick, insecure and angry but had good grades.
Then it was roughly around 18 years of age when she knew that she had really hit rock bottom. She was overweight with skin problems, horrible anxiety, hormonal imbalance, and an irregular menstrual cycle.
As if this wasn’t enough, her grades had also started plummeting.
That was the time when she realised how unhappy she was with herself. Turns out, the girl is none but the one writing this.
Therefore, I want you to know that I understand you. Believe me, I have been there. What was going right? Nothing. But I overcame it. It wasn’t easy, but it wasn’t impossible either. But how did I overcome it?
WHAT MADE THE SHIFT IN ME?
One night, I was in a lot of pain due to severe period cramps. I had been bleeding for the entire month and was petrified.
YES, I KNOW that 5-6 days are more than enough, but 30 days were way too much. Due to severe pain, I was rushed to the hospital. There, I was informed about my deteriorating reproductive health and that if I didn’t pay attention, I was close to becoming prey to obesity and diabetes. It was there as I was lying on the hospital bed that it dawned on me- WHAT HAVE I DONE TO MYSELF? I AM ONLY 18. I HAVE NOT EVEN STARTED LIVING! My doctor told me she could prescribe medicines, but they only came with severe side effects on my body. It was at that moment that I decided to bring a change in myself and transform my life completely.
Fast forward to 5 years
I am in the best shape of my life physically. My reproductive health is on point. I hardly get sick now. I have completed my degree in psychology and have a perfect balance between my physical, mental, spiritual and emotional health.
My journey of personal transformation wasn’t easy, as I had previously mentioned. Everything comes at a price, and
thus it only makes sense that I have made plenty of mistakes and worked hard along the way to get to where I am today. But I did it anyway, and I love it. I am so happy and fulfilled now that I can’t believe THIS IS MY LIFE.
Feeling this urge to help after seeing other people like me dealing with the same issues has inspired me to start liveswithbalance.com
Here you will find ways to:
● Live a more balanced life mentally, spiritually, emotionally and physically. ● Make your feminine journey better.
● Bring about the change you have always wanted.
Challenges of the business market today
Competition
It is difficult for small businesses to survive in today’s market. Writing great content is not enough anymore. You need to know what your competitors are doing and how you can play along. There are limited people and unlimited resources, and all are trying to fight for their attention. Innumerable big brands are targeting similar audiences by writing on similar topics, and it is definitely not easy for small businesses to reach out to people.
Unrealistic expectations
Several people think setting up an online business is a piece of cake, and within a few months of starting it, you will roll in money. This might be some people’s reality, but achieving overnight success is not as easy as it seems. Moreover, the fact that you will be successful online is not guaranteed. Producing quality content takes tremendous time and energy.
Constant updates
It is the biggest challenge faced by online businesses. Online marketing channels change their algorithm and the way they work frequently. It has become difficult for small businesses to cope with these constant updates.
Limited budget
While starting a business, we all have a tight budget. Agreed? Getting desired results without investment is a hard nut to crack.
You need money to invest in your courses, purchase a domain, paid promotions and plugins. It is advisable to set specific, measurable and achievable goals.
Keeping the quality
It takes time to have a successful business online. The real question is whether you can maintain the quality and remain consistent even when you do not see any result. It is not easy to be creative all the time. You are under constant pressure to publish insightful and well-written content.
Engaging the audience
Initially, it is difficult to leave a profound impact upon the readers- to get them to browse your blog and convince them to share your posts, thoughts and experiences. Engaging with your audience might take a long time as the readers need to feel connected before opening up. Winning their trust is a not-so-easy but crucial deed.
If we talk about a few years back, getting recognised on social media was easy due to low competition.
But talking about today, getting engagements and leads using social media is a Herculean task. As they say, competition makes things difficult but more interesting.
Improving your skills with the changes in the market
Creating quality content requires work. And let me be honest, it is not enough if you do not have other skills. Ensure that you use various platforms and mediums for marketing. Improve your skills in writing, editing, copywriting, social media management, video production and SEO management.
The opportunities in the business/market
Extra income source
The career opportunities on online platforms have not drawn the line to the jobs only. It has fascinated many people towards new career paths like Digital Marketing Manager, blogger, SEO Executive/Expert, Content marketer, or social media marketer. It has shown that doing 9 to 5 is not the only way to earn. Especially if you have a bit laidback lifestyle or want to be self-employed. It is the most convenient way to earn extra income. Who knows- your success might make it the source of your mainstream income!
Help to grow your business
Many businesses have switched traditional marketing methods to digital marketing due to favourable reach. Most business owners have understood the importance of digital marketing post-pandemic.
It helps small business owners reach out to the maximum number of customers. It is a cost-effective way of brand promotion, and no one can predict the return on investment if we use the traditional method.
Your business will be at customers’ fingertips.
Global opportunities
The good news is that reaching customers from around the globe is no longer impossible. Crossing geographical boundaries has never been this easy.
You do not have to invest a lot in advertising your business globally.
Just provide quality content- it can cross all boundaries.
My advice to others
● If you are thinking of starting your online business, my advice is to stop thinking and take some immediate action.
● Initially, you might not know anything about marketing or building websites (like me). But there is enough material on youtube for free. Help is always available- just reach out for it.
● Know your strength and work on your weakness. There is no point in producing great content if you do not know how to do marketing. Invest in paid courses so that you can learn various skills that will pave the path to success.
● Online success is not guaranteed. I advise you to keep your job and do online business as a side hustle until success finds you.
● Do not compare your journey with others. You have to be patient as results take time. ● Be consistent even when you do not see progress.
● Learn how Google and social media work.
● Do not forget to take care of your physical and mental health, as things can get overwhelming.
● In the end, have faith in yourself and just go for it.
So much for my story. Follow me on liveswithbalance, and let’s change for the better. See ya there
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